Artist Spotlight – Eleri Fowler


Hello Eleri, first of all thank you for taking a minute to chat! Can you tell us a little about yourself and your journey as an artist?

As long as I can remember I have been arts and crafts mad! My prized possession growing up was my ‘Crayola caddy’ and took great pride in lining up all the crayons in colour order (a habit i haven’t quite managed to shake off). I knew I’d always be a doodler and eventually became the proud owner of a degree in illustration and (after a brief detour working as an air hostess) landed my first design job in-house at a greetings card publishers. I knew straight away that cards were for me and loved the variety that they brought to my work. I initially really only used traditional mediums but now my work ranges anywhere from traditional to digital design, laser cuts, 3D characters and stitch. 8 years later, In 2013 I decided to make the jump into freelancing, met the brilliant team at Bright, and am loving every single minute!!!


What inspires you creatively?

So many things! Nature, travel, being around creative people, fashion and textiles. Finding a really old-fashioned haberdashery store full of treasures does wonders for my creativity. Rummaging and stocking up on new goodies never fails to spark off an idea for a new project.

I am also obsessed with anything laser-cut and love the simplicity of paper engineering, so I do have a tendency to just wander about imagining the most random everyday objects and scenery turned into paper.

Oh, I made a range of fruit animals once… inspired by my lunch! Haha, so yes, I guess my inspiration can be from pretty much anywhere!


What other than Art and Design are you passionate about?

Travel. It’s my second big love. Seeing new places, meeting new people and learning new cultures is as good as it gets for me. And what makes me feel very lucky is that as long as I have my sketchbook to hand, I can still work on the move, even from a hut in middle of a jungle, as proven recently! (monkey noises causing only a minor distraction)


What is your creative process like? 

Whatever technique I’m working in, I usually start off roughly the same way, with a simple sketch, then refine it and work up an artwork, I like to create as much of my work traditionally if possible, although sometimes I will create artwork in several pieces, then scan and collage them together digitally. With 3D I usually just go for it and see what happens!

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Do you have any words of wisdom for aspiring artists?

Just have fun with it. Don’t be afraid to experiment, and don’t feel pressured to find your one art ‘style’. I spent years trying to work out my signature look but have come to realise that you can have more than one. It can be beneficial to be able work in lots of different ways, and also means you’ll never get bored!


Thank you Eleri for taking the time to talk to us about your wonderful work! We love having you as part of the Bright family of artists and designers!

To stay in the loop with all of Eleri’s developments here are her social media links!

Bright Portfolio

Twitter @elerifowler