The Bright Group develops children’s content and we are leading the field in providing digital resources

Our approach:

• Bright is at the forefront of developing innovative and bespoke digital content that is specifically tailored to each platform.

• Bright is as an agent – introducing developers that perfectly suit a publisher's particular digital needs.

Our role as agents

• Bright is representing the very best digital media agencies, which can specialise in tailor–made digital products and provide publishers with unique content and opportunities for any platform.

Why bright?

• We understand and have experience developing ‘story–led content’ and all our clients know that we can and will deliver. We recognise that the needs of publishers are changing – Bright has evolved to reflect this and we now bring world–class digital services to our clients’ door.

• Bright offers your creative teams the ability to work directly with our own team of analysts, distributors, coders and designers and will support the process throughout, creating the perfect partnership to deliver an amazing app and e–book.

Why work through an agent?

• We represent digital media agencies in the same way as we would an artist – allowing you to work directly with the developers, with us supporting the whole process and dealing with any problems that may arise.

• We will identify the best developers with the right resources and capabilities for you.

• We take care of management and negotiation – ensuring fair prices are secured and projects stay within budget and schedule.

Costing

Their are three cost areas to consider:

• Cost of concept

  Once we have matched you with the right digital media agency we can help as much or as little in the creative process as required. We can help identify the full possibility for your app or e–book in a cost effective solution.

• Cost of developing concept

  From the apps form and design, to the size and platform, we cost its development to suit your budgets.

• Cost to take to market

  We can help plan and provide the marketing skills for taking your product to the market, whether for Apple or other platforms

  Your final decision is to decide whether you wish to take the app to Apple and other providers yourself or whether you would like to do your own marketing or for this to be done by the developers, or a combination of the two.

More information

If you need any more information please contact us at vicki@brightgroupinternational.com